Step-by-step, value-packed and fluff-free…
Explore these instant-access workshops created to give you practical, tactical tools to make more sales with ease
Find Your Money Making Messages
Tired of feeling like your words fall flat and your messaging misses the mark?
Find Your Money Making Messages is a masterclass in Voice of Customer research for online business owners who want more confidence in their messaging (and more money in the bank).
You'll learn:
How to ask the right people the right questions to uncover what’s really driving your audience to seek change & choose YOU
The MOST efficient ways to pull meaningful insights from data that's easy for you to get (from people who are actually paying money to solve their problems)
What to do with the answers you get that will make the time you spend on Voice of Customer research pay off big time for your biz
Activate Your Email List
Activate Your Email List
“Katie’s workshop was just what I needed to give me a framework to bring my subscribers closer to me and get better at CTAs and sales.”
- Jilliane Yawney, www.jillianeyawney.com
If sending your weekly email feels more like a chore than a money-making privilege, check out this comprehensive email marketing strategy & planning workshop:
Inside Activate your Email List, you’ll learn:
How to create months' worth of content ideas in one sitting (not just for your emails, but social media & blog posts too)
Which messages to send & when (whether you're prepping for a live launch or booking clients all the time) <— THIS is the piece that 99% of list-building courses leave out!
Expert tips, copy tricks & subject line best practices that will help you write the kind of emails that move your people to ACT
Create your OMG! Offer
Your OMG! Offer is the VERSION of your offer you're currently hyping in response to what your people want.
Think: That part of your sales page that comes after "Introducing..." with a high-level view of what they get & why they should care.
It's your signature offer, reimagined, with mouthwatering messaging that makes it 100% crystal clear why they want to get in there NOW.
This 90-minute workshop is just what you need if you want to:
Fine-tune your offer's messaging so that your ideal clients understand their ROI
Create more intrigue, curiosity and desire for what you sell
Move people from "Maybe next time..." to "I need this now!"
The Sales Page Power Hour
Getting ready for your next launch (and SO not here for the old PAS pain poke)?
The Sales Page Power Hour is a 75-minute masterclass that teaches you an empathetic approach to sales page copywriting… PLUS how to use your sales page to guide your messaging throughout your entire launch.
Grab The Sales Page Power Hour to get your hands on:
My RCA Sales Page Flow (incl. a Google doc template that makes it easier than ever to make my flow your own)
My system for repurposing your sales page content— without sacrificing freshness or platform relevance
A pre-publication sales page checklist that covers your copy, your design & your tech (and so much more!)
Plan Your Breakthrough Launch
Want to give your next launch the best chance of success before you open your cart?
Plan Your Breakthrough Launch will help you sell more & stress less with your next launch.
We’ll cover:
The 3 Must Do's before even a Minimum Viable Launch (These are ESSENTIAL, but so basic, you might be leaving them out)
The 5 phases of every launch and what you should focus on during each one. Spoiler alert: Your whole launch ≠ Sell Sell Sell)
Choosing your launch event: The Pros & Cons of popular kickoff strategies. Plus, how to choose the one that's right for you
Plus, get a copy of my Launch Strategy Roadmap and map out your next launch while you watch!
Not sure where to start?
Check out how other biz owners have benefitted from each of these value-packed workshops
“I adore working with Katie because I always learn something new!
In Sales Page Power Hour I love how she broke down the fundamentals of a sales page and brought attention to things I hadn’t considered before.
In addition to her expertise, I really appreciated the sales page template she included and will continue to refer back to that resource time and time again.”
Sara Kelly on
The Sales Page Power Hour
“This is an incredible jam-packed workshop full of so many takeaways that I cannot wait to implement IRL immediately! I just know that my clients are going to love my OMG Offer.”
Babs Cheung on Create Your OMG Offer
“This workshop demystifies the big picture of email marketing throughout all phases of the funnel. I'm much more confident now about how email drives your launch event, and your entire business.
I loved how you tied content pillars to stages of awareness. That was an a-ha moment for me! Thank you!”
Alice Lane Therell on Activate Your Email List
“Loved your workshop & your map & just so's you know, I have already used your roadmap to map out my launch and am mid-way through my emails. Got that all done with the jazz I picked up from your workshop & map. So - thank you!”
Jilliane Yawney on Plan Your Breakthrough Launch
“I put out a sales page this week for an event that I’m hosting and for the first time I’m not cringing in secret embarrassment when I see that people are clicking through to read the sales page.
I had a few sign ups the first night and yesterday a local business owner asked if she could sign up her entire team. I’m beyond grateful for Katie’s support because my copy is finally speaking to the right people.”
Kara Walker on Find Your Money Making Messages
Looking for more support than a one-off workshop can provide?
Your Signature Promise is a messaging-focused mastermind for established business owners who want easier launches and more consistent sales of their signature offer.
Over the course of 6 months, we’ll refine your messaging, optimize your marketing assets and make sure you have all the funnel pieces you need to be able to see sales come in while you sleep.
Inside Your Signature Promise, you’ll have space to hone your offer’s positioning, talk through your best next step, and get feedback on everything you create—so that you’re primed to experience EASEFUL sales over and over and over again.